This prestigious award marks a significant step in Cheryl’s academic journey. It is also expected to contribute to sustainable economic development in Indonesia.

The fellowship is part of the Australian government’s commitment to supporting foreign policy and development priorities. The program aims to strengthen partnerships and enhance individual and institutional capacities to address key national and regional development challenges.

Cheryl was selected from thousands of applicants across Indonesia. “I feel honored and grateful to be chosen among so many outstanding candidates,” Cheryl said, as quoted from feb.uns.ac.id on Friday (31/1/2025).

This achievement not only reflects Cheryl’s dedication and academic excellence but also highlights her potential to contribute to Indonesia’s economic growth. According to Cheryl, her dissertation idea played a crucial role in securing her place in the fellowship program.

“My dissertation focuses on women’s economic empowerment through the Dynamic Marketing Management theory. This theory is highly relevant to the challenges faced by Micro, Small, and Medium Enterprises (MSMEs) in today’s digital era. Dynamic Marketing Management helps MSMEs survive and grow amid rapid market and technological changes. With this approach, MSMEs can be more adaptive and responsive to shifting consumer demands,” Cheryl explained.

Guidance from Professors

Cheryl’s success stems from the intensive guidance of Prof. Dr. Budhi Haryanto, a professor at PDIE. “We are very proud of Cheryl’s achievement. Her research contributes to academia and has significant practical implications for the development of MSMEs in Indonesia. The application of Dynamic Marketing Management in Cheryl’s research is an innovative approach that can help MSMEs become more flexible and resilient in global market dynamics,” Prof. Budhi said.

During her fellowship at Flinders University, Cheryl will focus on research related to women’s economic empowerment. She will explore how dynamic marketing strategies can promote inclusivity and sustainability in economic development. Her research aims to provide concrete solutions for MSMEs in Indonesia to navigate global challenges.

Support from Various Parties

Cheryl expressed gratitude to everyone who supported her, especially her family, academic advisors, and university colleagues. “I hope my research results can bring real benefits to society and serve as a reference for policymakers in supporting women’s economic empowerment in Indonesia,” she stated.

By focusing on women’s economic empowerment and innovative marketing strategies, Cheryl is expected to make a significant impact on MSME development in Indonesia. Additionally, this fellowship program strengthens international relations and collaboration.

Cheryl’s achievement showcases UNS’s commitment to inclusive, high-quality, and sustainable education. This aligns with Sustainable Development Goal (SDG) Number 4, ‘Quality Education,’ and Number 17, ‘Partnerships for the Goals.’

HUMAS UNS

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The AAS socialization session at UNS drew significant interest from attendees. Scholarships are always highly sought after, particularly by those aiming to further their studies. The AAS is a prominent scholarship program offered under the Australia Awards initiative, providing opportunities for citizens from participating countries in Asia, the Pacific, the Middle East, and Africa to study at Australian universities.

The Australia Awards Program in Indonesia continues a tradition of scholarship provision by the Australian Government that spans over 60 years. The goal of the Australia Awards in Indonesia is to enhance Indonesia’s development through the contributions of internationally qualified professionals and the establishment of strong and positive relations with Australia.

Since 1953, more than 9.000 Indonesian scholarship recipients have studied at Australian universities through both long-term and short-term programs, many of whom have gone on to hold leadership positions and make significant contributions to Indonesia’s development.

The Australia Awards in Indonesia offer two types of scholarships: postgraduate programs (Long Term Awards) and customized short-term intensive courses (Short Term Awards). Selected candidates receive scholarships through a competitive selection process. Successful graduates become part of the extensive and actively supported Australia Awards Global and Indonesian alumni networks.

Prof. Irwan Trinugroho, S.E., M.Sc., Ph.D., UNS Vice-Rector for Planning, Cooperation, Business, and Information, expressed his appreciation for the partnership between UNS and the Australian Government, represented by the Australian Consulate General in Surabaya. This collaboration marks a significant milestone in our mutual commitment to promoting cultural exchange, education, and mutual understanding.

“As a start, today we will have the Australia Awards Session and a Panel Discussion involving both Indonesian and Australian representatives. I hope this event will benefit future partnerships,” Prof. Irwan said.

One of the sessions, the AAS Info Session, provided extensive information about the Australia Awards Scholarship to the UNS academic community. The session featured Emily Whelan, First Secretary at the Australian Embassy Jakarta, and Tutik Rahaju, Scholarship Targeting Manager at Australia Awards Indonesia. Both speakers provided insights into the scholarship program for the attendees.

Emily Whelan explained that the AAS is a prestigious international award offered by the Australian Government to the next generation of global leaders to obtain Master’s or Ph.D. degrees from Australian universities. The scholarship has been a vital component of the Australian Government’s aid program in Indonesia since 1953. Through study, research, and networking, scholarship recipients develop skills and knowledge to drive change and help build enduring people-to-people links with Australia.

“The scholarship offers a range of benefits, including English language and academic support before studying in Australia. It also includes a series of professional development and networking activities that will enrich the scholars’ knowledge, experience, and networks before, during, and after their studies,” Emily Whelan explained.

Tutiek Rahaju added that the AAS aims to achieve gender equality among scholarship recipients and encourages applicants from diverse backgrounds. The scholarship is available to all Indonesians who have the potential to contribute positively to their country’s sustainable development. The scholarship also supports Equity Target Groups, which aim to address access barriers and reflect the development priorities of both governments. These groups include people with disabilities, women from disadvantaged backgrounds, and individuals from targeted provinces.

“You can find information about the Australia Awards on the website https://www.australiaawardsindonesia.org/. Scholarship applicants will be assessed based on their professional qualities, soft skills, academic competence, and potential to address development challenges in Indonesia,” Tutiek stated.

In addition to the scholarship information, the #AussieBanget University Roadshow included a panel discussion in collaboration with the Foreign Policy Community of Indonesia (FPCI). This session featured more speakers, including Jennifer Parker, Expert Associate at the National Security College, Australian National University; I Made Andi Arsana, S.T., M.E., Ph.D. from Universitas Gadjah Mada (UGM) Yogyakarta; and Dr. Randhi Satria, S.IP., M.A. from UNS. The panel discussion was moderated by Septyanto Galan Prakoso, S.IP., M.Sc. from the International Relations (HI) Study Program at the Faculty of Social and Political Sciences (FISIP) UNS.

Humas UNS

Reporter: R. P. Adji

Editor: Dwi Hastuti

The post Introducing Australia Awards Scholarship, #AussieBanget University Roadshow Held at UNS appeared first on Universitas Sebelas Maret.