{"id":40748,"date":"2025-02-24T15:08:50","date_gmt":"2025-02-24T08:08:50","guid":{"rendered":"https:\/\/uns.ac.id\/en\/?p=40748"},"modified":"2025-02-24T15:09:46","modified_gmt":"2025-02-24T08:09:46","slug":"fisip-uns-collaborates-with-alumni-to-enhance-digital-skills-in-website-and-social-media-management","status":"publish","type":"post","link":"https:\/\/uns.ac.id\/en\/fisip-uns-collaborates-with-alumni-to-enhance-digital-skills-in-website-and-social-media-management\/","title":{"rendered":"FISIP UNS Collaborates with Alumni to Enhance Digital Skills in Website and Social Media Management"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><a href=\"http:\/\/uns.ac.id\/en\">UNS<\/a> \u2013<\/strong> The <a href=\"https:\/\/fisip.uns.ac.id\/\">Faculty of Social and Political Sciences (FISIP)<\/a> at Universitas Sebelas Maret (UNS) Surakarta hosted a digital skills seminar. The event was held in collaboration with its alumni. The event took place on Friday (21\/2\/2025) at the FISIP UNS Seminar Room. The seminar was titled &#8220;<em>Alumni Back to Campus: Upgrading Digital Skills in Website and Social Media Management<\/em>.&#8221; It aimed to improve FISIP UNS\u2019s digital presence.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\"><strong>Strengthening Digital Competence at FISIP UNS<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The seminar featured prominent university officials. Among them was Dr. Didik Gunawan Suharto, S.Sos., M.Si., Dean of FISIP UNS. Other speakers included Prof. Ir. Ary Setyawan, M.Sc., Ph.D., <a href=\"https:\/\/dtik.uns.ac.id\/\">Director of the Information and Communication Technology (ICT) Directorate<\/a>. Another included was Dr. Dwi Prasetyani, S.E., M.Si., <a href=\"https:\/\/www.instagram.com\/dakm.uns\/\">Director of the Alumni and Student Entrepreneurship Directorate<\/a>. Then Ibrahim Fatwa Wijaya, S.E., M.Sc., Ph.D., Director of the Planning, Cooperation, Internationalization, and Reputation Directorate, was also present. Faculty members, study program heads, lecturers, educational staff, and students participated in the event.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dr. Didik officially opened the seminar, emphasizing the importance of digital skills for maintaining an engaging online presence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;I appreciate the enthusiasm of our students in attending this event. This seminar provides valuable insights and practical knowledge to enhance FISIP\u2019s website and social media. By actively managing these platforms, students strengthen UNS\u2019s global reputation,&#8221; he stated.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-2.webp\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"600\" data-id=\"40751\" src=\"https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-2.webp\" alt=\"FISIP UNS Collaborates with Alumni to Enhance Digital Skills in Website and Social Media Management\" class=\"wp-image-40751\" srcset=\"https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-2.webp 1024w, https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-2-300x176.webp 300w, https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-2-768x450.webp 768w, https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-2-980x574.webp 980w, https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-2-480x281.webp 480w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-3.webp\"><img decoding=\"async\" width=\"1024\" height=\"600\" data-id=\"40750\" src=\"https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-3.webp\" alt=\"FISIP UNS Collaborates with Alumni to Enhance Digital Skills in Website and Social Media Management\" class=\"wp-image-40750\" srcset=\"https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-3.webp 1024w, https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-3-300x176.webp 300w, https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-3-768x450.webp 768w, https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-3-980x574.webp 980w, https:\/\/uns.ac.id\/en\/wp-content\/uploads\/2025\/02\/FISIP-UNS-Collaborates-with-Alumni-to-Enhance-Digital-Skills-in-Website-and-Social-Media-Management-3-480x281.webp 480w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\"><strong>The Role of Digital Transformation in Higher Education<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dr. Dwi Prasetyani highlighted the significance of strong alumni relationships in supporting institutional development. Meanwhile, Prof. Ary Setyawan discussed the ICT Directorate\u2019s role in advancing UNS\u2019s digital strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Our programs aim to make UNS\u2019s digital governance more adaptive, transparent, and technology-driven. Key initiatives include IT audits, web governance guidelines, blueprint formulation, single data integration, and risk management planning,&#8221; Prof. Ary explained.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ibrahim Fatwa Wijaya emphasized UNS\u2019s efforts to improve digital visibility. He recommended integrating backlinks in faculty and study program news articles to enhance search rankings. He also noted UNS\u2019s consistent placement among Indonesia\u2019s top seven universities. Additionally, he highlighted its recognition as the best university in Indonesia by AppliedHE.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\"><strong>Insights from Industry Experts: Website and Social Media Optimization<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The seminar featured four distinguished alumni as speakers: Harman Dahsyat, Fajar Anjungroso, Jarod Dwi Harto, and Wildan Hakim.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Harman Dahsyat<\/strong> (<a href=\"https:\/\/an.fisip.uns.ac.id\/\">Public Administration<\/a>, Class of 1997) &#8211; a professional at <a href=\"https:\/\/www.astra.co.id\/\">PT Astra International<\/a>, discussed omnichannel strategies for boosting university rankings and academic branding. He emphasized how integrating multiple digital platforms enhances engagement.<\/li>\n\n\n\n<li><strong>Fajar Anjungroso<\/strong> (Public Administration, Class of 1995) &#8211; a specialist at <a href=\"https:\/\/www.linkedin.com\/company\/konten-emiten-indonesia\/?originalSubdomain=id\">PT Konten Emiten Indonesia<\/a>, provided insights on SEO analysis and website audits. He underscored the importance of a well-structured website for branding, marketing, and communication.<\/li>\n\n\n\n<li><strong>Jarod Dwi Harto<\/strong> (<a href=\"https:\/\/s1komunikasi-uns.id\/\">Communication Science<\/a>, Class of 1994) &#8211; a manager at <a href=\"https:\/\/www.gs.astra.co.id\/\">GS Battery<\/a>, highlighted best practices in website management. He stressed the need for regular updates, SEO optimization, and multimedia integration to enhance user experience.<\/li>\n\n\n\n<li><strong>Wildan Hakim<\/strong> (Communication Science, Class of 1996) &#8211; a professional at <a href=\"https:\/\/uai.ac.id\/en\/home\/\">Universitas Al Azhar Indonesia<\/a>, focused on content strategy. He emphasized, <em>&#8220;Content is king, but consistency is queen,&#8221;<\/em> advocating for continuous updates and audience engagement to foster two-way communication. He also highlighted the importance of publishing SEO-friendly content to improve search visibility.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The seminar provided valuable insights into website and social media management, equipping participants with practical digital skills. Through collaboration between FISIP UNS and its alumni, the faculty aims to strengthen its online presence and global reputation. The event highlighted the growing importance of digital transformation in higher education and the role of alumni in supporting these initiatives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Humas UNS<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reporter: Dikky Yudi Pradana<br>Editor: Dwi Hastuti<\/p>\n","protected":false},"excerpt":{"rendered":"<p>UNS \u2013 The Faculty of Social and Political Sciences (FISIP) at Universitas Sebelas Maret (UNS) Surakarta hosted a digital skills seminar. The event was held in collaboration with its alumni. The event took place on Friday (21\/2\/2025) at the FISIP UNS Seminar Room. The seminar was titled &#8220;Alumni Back to Campus: Upgrading Digital Skills in [&hellip;]<\/p>\n","protected":false},"author":777783,"featured_media":40749,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[349],"tags":[578,504,266],"class_list":["post-40748","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alumnus","tag-alumni","tag-fisip-uns","tag-seminar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FISIP UNS Collaborates with Alumni to Enhance Digital Skills in Website and Social Media Management - Universitas Sebelas Maret<\/title>\n<meta name=\"description\" content=\"UNS \u2013 The Faculty of Social and Political Sciences (FISIP) at Universitas Sebelas Maret (UNS) Surakarta hosted a digital skills seminar. 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