UNS — The technology advancement in the digital era brings great challenges for people as its users, for example, through digital crimes, hoaxes, and digital fraud. However, despite the negative potential, technology development brings ease of access for its users, including for investment. Currently, many digital investment platforms are growing in Indonesia, and people could access and use it through their increasingly advanced mobile phones. Several platforms even provide guides for the new investors to start their investment careers.
This facility has improved people’s awareness of financial management as stated by Reza Sukma Nugraha, S.Hum., Faculty Member from the Faculty of Cultural Studies (FIB) Universitas Sebelas Maret (UNS) Surakarta. “In the digital era, there are large potential and opportunities for us to manage finance. Not only managing, but we could also develop our assets and finance to gain future profit that will support and better our life,” Reza Sukma explained as a speaker in the Digital Literacy Webinar Literasi on Thursday (22/7/2021).
In the webinar, he also invited the community to start investing in the digital world because, in his opinion, the advanced digital era will create a digital culture that shapes people’s behavior and habit and form norms and regulations in the digital age. He thinks the current view of most people who only live for today needs to be changed.
However, digital development should also be accompanied by knowledge of digital safety. This knowledge could protect the community from digital crimes. “We need to follow the technology development and educate people around us,” he added.
Tips for Building Investment Culture in the Digital Era
Besides providing access for an investor in gaining capital or assets, investment also reduces the risk of inflation. Therefore, Reza Sukam shared tips for new investors in building the investment culture. The first tip is learning investment instruments by discussing with the experts, watching videos, and participating in investment seminars. Secondly, investors need to collect information from credible sources and actively ask and learn from experts of practitioners. Third, new investors should start from the most accessible and safest option and a guaranteed investment scheme.
Reza also explained digital banking as one of the investment options because it offers investment scenarios such as deposits and gold savings. However, he emphasized that new investors should not jump into new popular investment schemes without fully understanding the risks. Another important culture is getting used to investing by setting aside income and not investing to chase the returns.
“Let’s start investing through the existing platforms. Understand the creditability of the platform, read the review, and discuss it. Secondly, read how it works, adjust it to our needs, and make sure it is safe and guaranteed,” Reza Sukma concluded. Humas UNS
Reporter: Alinda Hardiantoro
Editor: Dwi Hastuti
